Good article!

AlhamduLillah, hari ini saya menerima e-mail dari Prof. Martin White, consultan Inchcape Shipping and profesor pelawat di University of Sheffield, UK. Beliau ada membaca artikel saya,"Towards a holistic model in investigating the effects of Intranet usage aon managerial performance: a study on Malaysian port industry" dalam Maritime Policy and Management, 2009, 36(3), pp.269-289 dan memberikan komen yang baik terhadap artikel ini. Butiran lanjut adalah seperti berikut;

Dear Professor Dr Norzaidi

May I first apologise if I have not addressed you correctly.

I have read with interest the paper that you and your colleagues wrote on the use of intranets in Malaysian ports. This is a paper of the highest quality and relevance and I have just noted it in my blog I have been an intranet consultant for many years, and in addition am a Visiting Professor at the Department of Information Studies at the University of Sheffield.

Komen terperinci beliau adalah seperti berikut; (diambil dari Intranet Focus:

Identifying intranet benefits - a case study from Malaysia

In the fifteen years I have been tracking intranet adoption there have been very little rigorous academic-style research into the perceived benefits of intranets. Around 2001 and 2002 Jan Karlsbjerg and Jan Damsgaard, both at Aalborg University, Denmark, wrote a number of papers on intranets, and in 2004 Dr. Hazel Hall (Edinburgh Napier University) completed a PhD thesis on intranets in knowledge sharing. There have also been a few intranet-related papers in the International Journal of Information Management but given the potential impact of intranets on providing business-critical information this lack of research studies is surprising.

Recently I came across a paper on the use of intranets in Malaysian ports that was published in Martime Policy and Management, 2009, 36(3) pp269-289, not a journal that you would immediately associate with intranet benefit research. The paper is entitled Towards a Holistic Model In Investigating the Effects of Intranet Usage on Managerial Performance; A Study on Malaysian Port Industry, and the authors are Mohd Daud Norzaidi, Siong Choy Chong, Raman Murali and Mohamed Intan Salwani. The paper is not on open access, and there is a charge of �16 to download it from the journal web site but it is well worth the expenditure.

The authors used a sample base of around 150 managers to try to establish what the reasons for intranet user acceptance might be, using some classic user acceptance models. The paper is exceptionally well written, and is one of a series of papers that these authors have published. Their main conclusions (as set out in the paper) are that the top management of the port industry must continue to commit to intranet implementation as its use has been proven to significantly affect job performance among the managers in general irregardless of their backgrounds. To increase its usage among the employees, the management ought to have a clear vision of intranet implementation. Middle managers must be allowed to provide feedback, possibly together with the input from their subordinates. Such moves are imperative as employee involvement promotes the feelings of commitment and therefore increase the perceived usefulness and usage of the systems. The HR department also plays an important role here to continuously enforce the benefits of such technological implementation through offering news, updates and trainings to gain user participation. In addition, communication and training is warranted so that every employee shares the same awareness on the perceived usefulness of the system and its ability to enhance job performance. Employees must be able to see how the entire system works and how it contributes to their work performance. One way is by providing training to employees and for the port organizations to provide technical assistance to users at times of need. The internal IT team must be proficient enough to address all problems of the users, including the development of user-friendly manuals.

The authors go on to note that since tasks and technology continue to evolve over time, improvements on the
technology characteristics is necessary in order to increase perceived usefulness and usage of the systems, particularly when managers are face with ill-defined tasks. Users� feedback must be continually sought for and acted upon promptly. Besides, it is rewarding to carry out a continuous evaluation on how effective employees are in utilizing the system in their daily work. In an environment when there is a fit between task and technology characteristics, together with the presence of the recommendations provided, this will subsequently increase the perceived usefulness, usage and performance.

Now none of this will come as a surprise to intranet managers but usually we have to base our opinions on anecdotal evidence and the invaluable results of the Global Intranet Trends Survey. Here is some carefully executed research and thoughtful analysis that supports our anecdotal evidence. The paper includes a copy of the questionnaire and a bibliography of 84 references. Well worth the download fee.

Martin White

Terima kasih Prof Martin White, dan saya sentiasa bersedia untuk berkongsi dan bertukar maklumat.


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